Marketing & Communications Specialist

Marketing and communications specialists play a crucial role in promoting DIB’s products and services while maintaining its brand image. These professionals help create impactful campaigns, engage with customers, and align the bank’s communication strategies with its core values.

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Job Description & Details  

Job Description of a Marketing and Communications Specialist

A marketing and communications specialist develops and executes marketing campaigns, manages brand communication, and ensures consistency in messaging across all platforms.

Key Responsibilities of the Role

• Developing and implementing marketing strategies to promote DIB’s services.
• Managing the bank’s social media platforms, content creation, and online presence.
• Coordinating with external agencies for advertising and PR campaigns.
• Ensuring compliance with Sharia-compliant principles in all marketing activities.
• Analyzing the effectiveness of campaigns and reporting performance metrics.
• Enhancing customer engagement through targeted communication strategies.

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Salaries for Marketing and Communications Specialists at Dubai Islamic Bank in the UAE

Entry-Level Salaries

• Entry-level specialists earn between AED 8,000 and AED 12,000 per month.

Salaries for Experienced Specialists

• Experienced professionals can earn AED 15,000 to AED 25,000 per month, depending on expertise and responsibilities.

Additional Benefits and Incentives

• Comprehensive health insurance and annual leave.
• Performance-based bonuses and incentives.
• Professional development support, including certifications and training.
• End-of-service benefits in line with UAE labor laws.

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Requirements to Work as a Marketing and Communications Specialist at DIB

Educational Qualifications

• A bachelor’s degree in marketing, communications, or business administration is mandatory.
• Certifications such as CIM (Chartered Institute of Marketing) or Google Analytics are advantageous.

Work Experience Requirements

• 2–3 years of experience in marketing, preferably within the banking or financial sector.
• Proven expertise in digital marketing, social media management, or branding is a plus.

Key Skills and Attributes for Success

• Strong understanding of marketing principles and customer behavior.
• Excellent written and verbal communication skills.
• Proficiency in analytics tools and marketing software.
• Creativity and problem-solving abilities.
• Fluency in English is essential; knowledge of Arabic is a strong advantage.

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How to Apply for Marketing and Communications Specialist Jobs at DIB

Online Application Process

• Visit the DIB Careers Portal .
• Search for marketing roles, create a profile, and upload your CV and cover letter.
• Highlight your marketing expertise and achievements in your application.

Recruitment Events and Walk-In Interviews

• DIB organizes recruitment drives periodically. Bring along:
  • An updated resume.
  • Portfolio showcasing past marketing campaigns (if applicable).
  • Certificates and identification documents.

Tips for a Successful Application

• Tailor your CV to highlight specific marketing achievements, such as campaign results or ROI improvements.
• Research DIB’s marketing approach and mention how you align with its branding strategy.
• Prepare for interview questions on marketing metrics, digital platforms, and campaign management.